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   FREQUENTLY ASKED QUESTIONS

Select from any of the topics shown below to jump to the section that interests you.

GET CLIENTS NOW!TM Book
GET CLIENTS NOW!TM Licensing
Masterful Facilitator Program
Audio Workshops
The One-Person Marketing Plan Workbook
Coaching with C.J. Hayden
Placing an Order
Refund Policy
Shipping Cost & Delivery Time

GET CLIENTS NOW! Book

Q. I'm not a consultant, professional or coach. Will the GET CLIENTS NOW! book help me find clients?

A. If you are marketing your own services or selling a service of any type, absolutely. GET CLIENTS NOW! will help you build your client base in any field. People selling or marketing products, rather than services, have also found the book very helpful in developing a system for generating prospects and following up with them to close sales. If your business is based exclusively on product sales, however, GET CLIENTS NOW! will not be a complete solution.

Q. I have the first edition of the book, published in 1999. Do I need to buy the new 2nd edition?

A. We highly recommend that you purchase the new edition of the book, which you can do here. Two significant things have changed about the professional services marketplace since the book was first published: 1) the necessity of having an Internet presence, and 2) the importance of using relationship marketing and personal connections vs. cold approaches. Both of these essential areas and much more are addressed in the new edition. You can read about all the updates and revisions here.

GET CLIENTS NOW! Licensing

Q. How can I become a licensed facilitator for the GET CLIENTS NOW! program?

A. The only requirements to become a GET CLIENTS NOW! facilitator are to purchase the Facilitator's License and complete the basic training included in the price. We do recommend, though, that you have some training or experience in coaching. If you are new to coaching, we highly recommend that you take the Masterful Facilitator program in addition to the basic training. You can read more about becoming a facilitator here and about the Masterful Facilitator program here or below.

Q. What does the facilitator training consist of?

A. We believe that to deliver the program well, you need to experience it for yourself, so you will participate in a complete GET CLIENTS NOW! 28-day program led by Joan Friedlander, Grace Durfee, or Donna Feldman as part of your basic training. Joan, Grace, and Donna are experienced business coaches personally selected by C.J. to deliver GET CLIENTS NOW! programs and facilitator training. All programs take place by phone and you can see the schedule here. You will also receive five hours of additional teleclass training the first year, and four more hours each year that you renew your license. These added training sessions will be scheduled throughout the year and are always recorded if you are unable to attend live.

Q. How will this program help me earn more? How much can I charge?

A. Most facilitators find that they benefit from not only the added revenue from GET CLIENTS NOW! programs and coaching, but also the additional visibility they gain from marketing a tangible program within their niche or community.

Facilitators typically offer the program in three ways:

  • Public 28-day programs, priced at $199-299 USD per person (or more, depending on your market)
  • In-house seminars or 28-day coaching programs for companies and professional organizations, priced at market rates
  • One-on-one coaching, priced at market rates
You are free to charge any fee for your programs and coaching that you like. There are facilitators who market the seminar separately from the coaching program, and they charge whatever rates are prevailing for similar seminars in their market.

Q. How many licensed facilitators are there in my area?

A. Licensed facilitators and coaches are listed geographically in the GET CLIENTS NOW! Facilitator Directory.

Q. What discount on purchasing copies of the GET CLIENTS NOW! book will I receive as a licensed facilitator?

A. You may purchase autographed copies directly from our office at a discount of 20% for 1-9 copies ($15.96 US each) or 25% for 10 or more copies ($14.96 US each), plus Priority Mail shipping. For 50 copies or more, you should order direct from the publisher AMACOM Books, who will give you a similarly discounted rate.

If you are located outside the U.S., you may order books directly from our international distributors Raincoast Books in Canada, and McGraw-Hill elsewhere, who typically authorize a 25% discount for licensees.

Q. Will I be able to advertise my programs on the GET CLIENTS NOW! website?

A. Included in the price of your license is a free listing in the Facilitator Directory. We will also list announcements for your public programs in the monthly GET CLIENTS NOW! E-Letter and you may post notices about them in the GCN Reader Community.

The programs you see offered at GET CLIENTS NOW! Virtual University are limited to our in-house faculty only. We are not looking for new GCNU instructors at this time.

Q. Will I get complete instructions for delivering the GET CLIENTS NOW! program?

A. Yes. All the instructions are written out for you in scripted form in the Facilitator's Handbook.

Q. Can I modify the program to use with people in a specific industry?

A. You may modify the program to fit the needs of your audience, as long as your variation is consistent with the nature of the program and our quality standards. However, if you alter the structure or content so that less than 90% of the original material remains, you may no longer call it GET CLIENTS NOW! All other requirements will still remain in force, including the requirement that each participant is required to own a copy of the book.

Masterful Facilitator Program

Q. Is the material in this program covered in the basic training when I purchase the Facilitator's Kit and license?

A. No. The basic training you receive with the kit and teaching license is just as valuable, but it is an experiential training. You'll experience personally how the GET CLIENTS NOW! system works so you can teach it to others. By using the program for your own marketing and participating along with others, you'll discover the impact of the program on your own business and observe the reactions and results of other participants. You'll also have a chance to observe how an experienced facilitator leads the program and interacts with participants.

Q. Is the Masterful Facilitator training required to lead programs?

A. No. Only the basic training is required for new facilitators to start leading programs.

Q. Do I take the Masterful Facilitator program before or after the basic training?

A. You can take the Masterful Facilitator program before, during, or after the basic training that comes with the purchase of your kit and license. The Masterful Facilitator program is held three times a year and the schedule may overlap with your basic training. You may choose whichever dates and schedule work best for you.

You are required to complete only the basic training before you lead your first program. If you decide to take the Masterful Facilitator program before taking the basic training, this requirement will still apply. But here's the good news! In the basic training, you'll create a powerful marketing action plan to market and sell your first programs.

Q. Can I get a discount if I purchase the license and register for the Masterful Facilitator program at the same time?

A. Yes. If you enroll in the Masterful Facilitator program at the same time you purchase your license, you'll receive $49 off. You'll pay just $695 for the full package.

Q. How much does the Masterful Facilitator Program cost if I'm already a licensed facilitator?

A. The complete cost is only $249.

Audio Workshops

Q. Are the Marketing Recipes audio workshops the same material that's in the GET CLIENTS NOW! book?

A. No. These workshops expand in detail on each of the topics they cover. In the book, for example, you'll find five pages on filling the pipeline with public speaking. In the Filling the Pipeline audio series, there is a full hour devoted to just this topic. Each of the Marketing Recipes workshops covers much more than what you'll find in the book.

Q. How do I listen to a workshop recorded on MP3?

A. You don't need an iPod or MP3 player to listen. You can listen to our MP3 audio workshops on your computer either in "streaming" mode (just click to play) or download them for later listening. If you own an iPod or MP3 player, you can import the downloaded audio files to it and listen that way.

The One-Person Marketing Plan Workbook

Q. What's the difference between The One-Person Marketing Plan Workbook and the GET CLIENTS NOW! book?

A. GET CLIENTS NOW! provides an action-oriented 28-day marketing plan, and The One-Person Marketing Plan Workbook outlines a detailed six-month marketing plan. The One-Person Marketing Plan Workbook is recommended as the "next step" after GET CLIENTS NOW! because it answers several questions GET CLIENTS NOW! doesn't address:

  • How much marketing will it take to reach my sales and revenue goals?
  • How much time and money can I afford to spend on marketing?
  • How can I market for more than one line of business at the same time?
  • How can I build a business model that supports my financial goals?

GET CLIENTS NOW! is a 239-page print book and The One-Person Marketing Plan Workbook is a 50-page ebook you can download immediately.

Q. Does The One-Person Marketing Plan Workbook duplicate any of the information in the GET CLIENTS NOW! book?

A. Some material about marketing strategies, tactics, and tools appears in both books so that each book can stand alone. The One-Person Marketing Plan Workbook is recommended as the "next step" after GET CLIENTS NOW! If you don't own either book, we suggest you start with GET CLIENTS NOW! If you already own GET CLIENTS NOW! or are ordering it today, with The One-Person Marketing Plan Workbook, you can use the GET CLIENTS NOW! system to create a comprehensive six-month marketing plan.

Coaching with C.J. Hayden

Q. Does C.J. work with clients individually? Can I hire her as my business coach?

A. C.J. does work with clients one-on-one, but only those in a specific category. C.J.'s individual clients are social entrepreneurs, socially-conscious leaders, activists, and others whose enterprise has a global mission or social agenda. You can read more about the type of clients she works with here. If your business doesn't fit that description, please consider working with Joan Friedlander or Donna Feldman instead.

Placing an Order

Q. What forms of payment do you accept?

A. We accept Visa, MasterCard, American Express, and PayPal when you order on our web site. You may also order by phone or fax using Visa, MasterCard or American Express. If you prefer to pay by check, you may order by mail. Only US dollar checks are accepted.

Q. How do I place an order?

A. To order on our web site, click the order button shown next to the product that interests you. You will be shown a list of what you have ordered and asked if you want to "check out" or "continue shopping." You can choose to continue shopping and add other items to your shopping cart. When you are ready to pay, click the "View Cart/Check Out" button at the top of any page. You will be taken to our secure server to enter your payment information.

To order by phone, fax or mail, we suggest you follow the procedure above to fill out your order form electronically and calculate the correct tax and shipping. Then print your completed order form and choose the "Cancel" option at the bottom of the page after printing. You can then place your order by calling, faxing or mailing it to us with appropriate payment. (None of your order information will be captured online or sent to us automatically if you use this method.)

Refund Policy

Q. What is your refund policy?

A. For books, CDs, and audiotapes, you may return any product in saleable condition within 30 days of your purchase date for a full refund.

For Facilitator's Kits, you may return the kit within 30 days of your purchase date for a full refund if you have not yet started the training program. If you have already entered the training program before requesting a refund, your refund may be pro-rated to cover the cost of training.

For live classes and programs, your registration fee is fully refundable up to 72 hours in advance. If you find you must cancel after that, please send a friend in your place. Because enrollment is limited, no refunds will be granted if your circumstances change after the program begins. However, if you are dissatisfied with the program for any reason, your money will be refunded in full.

For digital audio workshops, ebooks and memberships, once you receive access to the materials, no refunds will be granted if your circumstances change. However, if you are dissatisfied with your purchase for any reason, your money will be refunded in full.

Shipping Cost & Delivery Time

Q. How soon will I receive my order?

A. U.S. orders for books, audios, and Facilitator's Kits are sent by Priority Mail, and usually arrive in 3-4 business days. International orders are sent by International Priority Mail and usually arrive in 5-12 business days. Please be aware that international shipments are sometimes delayed by Customs in the receiving country. Sorry, we do not offer express delivery.

Orders for live classes and virtual programs are filled immediately. You will receive complete class information by return email. If you don't see a message from us about your class within 15 minutes, check your spam filter.

Q. How much does shipping cost? 

Shipping charges are calculated by both the weight and size of your order. Shipping one book or 1-4 audios costs $4.05 in the U.S., $7.99 US to Canada, and $9.99 US to other countries. (Please note that these charges will be going up as of May 14, 2007, when postal rates increase.) California orders are subject to 8.5% sales tax. No tax or shipping is charged for live classes and virtual programs. To calculate exact shipping charges for your order before placing it, add your selected products to our shopping cart, click on "Check Out" and follow the instructions on the screen.

If you are ordering from outside the U.S., your order may be subject to additional duty, tax, or handling fees collected by your local Customs or postal authority. Please contact the appropriate agency in your home country for details.

Have a question which isn't answered here? Contact us!

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